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Waitrose

Derrick Lin Packaging of the World Chief Curator 1/14/2009 12:43:00 PM , , , , ,


Pearlfisher's excellent design input for Waitrose range of food products. Their job scope: Range segmentation, range renovation, design, NPD, naming, writing and tone of voice.




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3 comments: Waitrose

  1. MARCEL BATLLE GIRÓJanuary 14, 2009 at 4:39 PM

    the waitrose soups..... for me one of the best designs ever made!!

    ReplyDelete
  2. AnonymousJanuary 14, 2009 at 6:23 PM

    simple and adorable food!

    ReplyDelete
  3. Rice CandyJanuary 18, 2009 at 10:10 AM

    The fonts are coming out really really tiny on a few of your posts. I was straining my eyes.

    ReplyDelete

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