Designed by Baruch Naeh Strategic Design, Israel.
Each cup in this unique series is inspired by a different city from around the world. The illustrations each feature a figure who is typically representative of the city, and a monotone background with icons that are easily identified with the destination. The series, with its international and multi-cultural look, provides travelers with a worldly, cosmopolitan feeling even as they are still inflight.
I like this packaging concept which illustrates the different kinds of cities around the world. The idea helps in distinguishing those places.
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