Designed by Xavier G. Lienas of Pampalluga Studio. This is a student work at BAU School (master Branding & Package design 2011), Spain.
Packaging of gourmet frozen food with the recipe of a famous cooker.
Develop a new project for a new graphic line about collection of pre-cooked food packs under the brand name of a famous chef (awarded Michelin stars).
Transmit the exclusivity and quality of the recipe because that is a product named as gourmet and categorized as premium. Also extends the brand to other products (desserts, jams, olive oil, wine) to create a global brand image.
Absolutely courageous packaging color. It's clean and simple.
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