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The Roller Derby Collection

Derrick Lin Packaging of the World Chief Curator 4/03/2012 08:01:00 PM , , , , , ,


Designed by Studio Lost & Found, Australia.

We helped Tash, a passionate fortified winemaker from Margaret River, develop the brand strategy and visual identity for her holding company Arthur Wines, and have recently had a blast working on the packaging for her first range of products called The Roller Derby Collection, which features a red fortified wine called Ruby Slipper, and a white fortified wine called Glass Slipper.

Tash’s mission is to raise the profile of fortified wines, and reposition these magical beverages for a new generation of wine enthusiasts. Featuring Dorothy Gale and Cinderella illustrated with a roller derby twist, her product packaging is sure to stand out amongst the ultra-conservative packaging that is common in the category.

The product is packaged in premium French glass with authentic Portuguese stopper corks. The labels were printed four-colour process on Fasson Estate 8 uncoated vellum paper, with a clear high-build silkscreen varnish.







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4 comments: The Roller Derby Collection

  1. LeahJune 4, 2012 at 3:10 PM

    So cute wrapping concept for wine bottle. I thought it's just a simple stuffs.

    ReplyDelete
  2. Ill-Mannered Izzy #119January 12, 2013 at 11:55 AM

    Where can I order this?!

    ReplyDelete
  3. Daniel McKeatingJanuary 15, 2013 at 4:59 PM

    Hi there! The wines are available from Arthur Wines in Perth, Western Australia – http://www.arthurwines.com.au/ or visit http://www.facebook.com/arthurfortifiedwines

    ReplyDelete
  4. sal-tech.comJanuary 22, 2013 at 1:41 PM

    That's an interesting product. I'd love cute ladies on it very impressive. Keep up the good work.

    ReplyDelete

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