Designed by Mark Kaiser, United States.
Corresponding with an overall re-design of all of our retail store branded print collateral, I concepted and directed the design of two shoe packaging initiatives. The first was the redesign of our standard shoe-box to be more eye catching and brand correct, with subtle but clever copy and a drive to our online presence. The second was the design of specialty packaging for our most popular shoe, a thin ballet flat that is packaged, shipped and displayed in the store in an elegant tube, protected by a soft muslin bag with a grosgrain ribbon detail.
0 comments : Lucky Brand: 2013 Shoe Packaging
Post a Comment
STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.