Designed by Honey Design, Canada.
Epicurean Season had more than forty products to rebrand and get distribution in the United States. HONEY Design developed the new brand including the logo, tag line and package design to express the high-end quality and the use of fresh, local ingredients. The packaging challenge was to create a brand family while clearly identifying product sub categories with a design that could easily adapt as product lines expand and change. The products also had to have great shelf presence whether there were a dozen products as in the olive oils, or just two in the category of Crema sauces, or the complete brand family.
0 comments : Epicurean Season
Post a Comment
STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.