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Happy Pink, Cold Cuts (Concept)

Derrick Lin Packaging of the World Chief Curator 8/16/2013 12:03:00 PM , , ,


Designed by B+P Creality, Germany.

Happy Pink. Happy
Tastes Better.

The „Happy Pink“ targets sausage consumers who lay great importance on species-appropriate and sustainable keeping of animals as well as on brand identification and aesthetic packaging design aspects.

The task for B+P was to develop a completely new brand for a new sausage range: from naming and logo development to packaging design.



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2 comments: Happy Pink, Cold Cuts (Concept)

  1. Aida SultenfussAugust 16, 2013 at 6:58 PM

    Sorry, but the pig is not happy, is dead.

    ReplyDelete
  2. Jeff KohAugust 19, 2013 at 12:11 PM

    This is too cute, I'll buy it just to keep the packaging!

    ReplyDelete

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