Showing Posts With:

Fat Tire Beer Redesigned (Student Project)

Derrick Lin Packaging of the World Chief Curator 1/03/2014 11:14:00 AM , , , , , , ,


Designed by Terry Lee
Country: United States

The concept behind the beer label was to create a theme of journey of the co-founder, Kim Jordan traveled around sampling their home brews to the public. Fat Tire won fans with its sense of balance: toasty, biscuit-like malt flavors coasting in equilibrium with hoppy freshness. The Fat Tire recipe originates from a co-founder’s bicycle trip through Belgium from brewery to brewery.



More awesome projects you shouldn’t miss





0 comments : Fat Tire Beer Redesigned (Student Project)

Post a Comment

STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.