Marcus Men's Grooming Products (Concept)

Agency: Future-Filter
Additional Credits: Amy Radcliffe, Victorian soap, Fulcrum Modelmakers, Richard Boll photography
Project Type: Concept
Location: London, UK
Packaging Contents: Male Grooming
Packaging Materials: Jesmonite

Rationale
Future Filter have deconstructed men’s grooming products into their constituent elements, allowing the user total control and personalisation of their grooming experience.

The packaging is machined from a solid piece of Jesmonite, offering an item of lasting quality. A solid, engineered unit that can take pride of place in any modern gentleman’s bathroom, the grooming kit provides the various soaps, oils and mixing dishes needed for a full home grooming experience. It celebrates the act of grooming and takes pleasure in the ritual of taking ones time.

Components
-A 10cm cube of organic Soap
-Shea Butter
-Apricot Kernel oil
-Witch Hazel
-Organic poppy seeds

What's Unique?
The user experience, the packaging material, the idea of deconstructing grooming products into base elements.