Design: Sitong Yu, Taisiya Teslya, Xiaoxiao Ma, Yaling Li, Yumeng Tian
Location: United States
Project Type: Student Project
School: Academy of Art University
Course: GR 426 01: Package Design 4
Tutor: Thomas McNulty
Packaging Contents: Food, Kitchen, Kids, Beauty & Wellness
Background:
Mindré is a retail store made for the conscious consumers — the people who care about ethics and transparency in business. Mindré provides products that are sustainably produced and made with 100% natural materials. Its products are highly durable and functional, without compromising beautiful design. Mindré makes quality and sustainability accessible to every person who cares.
Approach:
This project was a group project. Together, we developed four sub-brands for the store, and designed packaging for various categories within the brands. We worked closely together to make sure there were enough variations within each brand. My responsibility mainly included designing packages for the sub-brand of kids and some packages for the sub-brand of food and kitchens. }
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