Executive Creative Director: Davide Mosconi
Strategy Director: Federica Ariagno
Design Director: Miriam Frescura
Designer: Anna Rodighiero
Project Manager: Martina Delfini
3d Artist: Williams Tattoli
Photographer: The Food Pirate
Location: Italy
Project Type: Produced
Client: Bahlsen
Product Launch Location: Italy
Packaging Contents: Sweet food
Packaging Substrate / Materials: Plastic bag / cardboard
Printing Process: Offset / embossing
The German family enterprise Bahlsen is an international sweet biscuit manufacturer. In Germany Bahlsen is the most successful manufacturer in this market and with the brands BAHLSEN and LEIBNIZ market leader. Also throughout Europe, Bahlsen is one of the most successful sweet biscuit companies. The company’s roots go back to 1889, when Hermann Bahlsen founded the “Hannoversche Cakes-Fabrik H. Bahlsen” and employed ten people. Today, more than 130 years later, the company has an international presence with its biscuits, waffles, chocolate bars and cake, employing 2,750 people, with a turnover of 540 million euros in 2019.
With a bold and innovative legacy from the past, the Brand realized that the current identity and packaging didn’t move with the time anymore having lost a defined personality. They asked us for a revolution, a vision of the Brand 10 years forward but, most of all, they wanted to become an icon.
To be an Icon means to become immediately recognizable, strong and distinctive, something not possible to copy, instead an example of boldness. We decided to emphasized the most crucial element, the blue signature, exploding it on the packaging and to combine it with a multicolor background system that changes with the flavors. Besides the photography of the products had to be iconic as much as the signature, the Bahlsen biscuits are like piece of Art, the result of a detailed work of craftsmanship - that’s the reason we placed them in a central position directly on the signature above a sort of graphic bronze pedestal and all around the packaging we insert a 360° vision of it, the sides on the SOP and the background on the BOP along with a meticulous work of copy and storytelling.
We had to build a complex architecture made of more than 80 products divided in 4 different ranges by keeping coherency regarding the usage of the signature and the Photography but at the same time conferring to each range a specific style and personality. The declination of those elements had also to consider many kind of formats and materials being as iconic and distinctive as flexible and functional.
I NEED MY EX BACK DESPERATELY EMAIL DR. SAM FOR URGENT AND FAST HELP: SUPREMESPELLCAST@YAHOO.COM
ReplyDeleteMy name is Shally Mills, i live in UK. My life is back!!! After 2 years of Broken marriage, my husband left me with two kids, I felt like ending it all. I came across several testimonies about this particular spell caster. Some people testified that he brought their Ex lover back, some testified that he restores womb,cure cancer,and other sickness, some testified that he can cast a spell to stop divorce and also How to win lottery so on. It was very amazing, i also come across one particular testimony, it was about a woman called Lisa, she testified about how he brought back her Ex lover in less than 2 days, and at the end of her testimony she dropped his email. After reading all these, I decided to give it a try. In just 48hours, my husband came back to me. We resolved our issues, and we are even happier than ever. Dr.Sam you are a gifted man and i will not stop publishing him because he is a wonderful man. If you have a problem and you are looking for a real and genuine spell caster, Try him anytime, he is the answer to your problems.
E-mail:: (Supremespellcast@gmail.com OR Supremespellcast@yahoo.com) WhatApp Him + 1 (631) 320-5873.
Via big sit: His Blog:: https://supremespellcast.blogspot.com/
Page: https://www.facebook.com/supremespellcast.12
Advice to save your marriage and get your Ex Boyfriend/girlfriend back ,contact drogagalovespell@gmail.com or WhatsApp +2347059387282 for Urgent effective love Spell to get ex lover back or save you marriage fast and his result is 100% guarantee.
ReplyDeleteI want to give thanks to Dr Ogaga for bringing back my ex husband. No one could have ever made me believe that the letter I’m about to write would actually one day be written. I was the world’s biggest skeptic. I never believed in magic spells or anything like this, but I was told by a reliable source (a very close co-worker) that Trust is a very dedicated, gifted, and talented person, It was one of the best things I have ever done. My love life was in shambles, I had been through two divorces and was on the brink of a third. I just couldn't face another divorce, and I wanted to try harder to make our relationship work, but my husband didn’t seem to care. and he brake up with me again. I was confuse and do not no what to do again, rather them to get in contact with Dr Ogaga . He did a love spell that make my husband come back to me. we are now very much happy with our self. Dr Ogaga make him to realize how much we love and need each other. This man is for REAL and for good, he can also help you to fix your broken relationship. I had my husband back! It was like a miracle! He suddenly wanted to go to marriage counseling, and we’re doing very, very well, in our love life. Contact
Email: drogagalovespell@gmail.com OR drogagalovespell@yahoo.com
WhatsApp: +2347059387282
Solution to your lost love - If you have, problems like separation with your partner a divorce, remarriage, etc then you don't have to lose hope over what has happened we can help you get back your lost love...Steven can solve all the problem TEXT OR CALL NOW Email him also on Drstevenspell@outlook. Com/ call or WhatsApp +2347055392475
ReplyDelete