Designer: David Soto
Project Type: Produced, Commercial Work
Client: Jesan Coffee S.L.
Location: Granada/ Spain
After developing your brand identity some years now, back to work with Jesan Coffee to create the packaging for its coffee direct sales to consumers.
I decided, after a little research prior to competition, aesthetically differentiate the line via a web-based inspired by Moorish art so prevalent in the city of Granada, where the company's original design.
The result is an elegant packaging which dominates the linear and reflects the Grenadian origin of the company.
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