Thunderbirds are Go!

Agency: Cyberpac
Project Type: Produced, Commercial Work
Location: United Kingdom
Packaging Materials: Laminated Metallised Barrier Foil Bags

THE BRIEF:
Cyberpac were approached by The Grid Creative, to design an exciting way in which to promote the new ITV “Thunderbirds are Go” “TV programme at the global Comic Con event in San Diego. We were given a short turnaround time in which to present the five famous Thunderbirds in an innovative and effective way.

THE SOLUTION:
Working with matt silver barrier film, we created a vacuum packing pouch that perfectly fitted the supplied badges. Bold print shows off the striking Thunderbirds logo and supporting graphics, contrasting with the rugged and technical feel of the bag.

THE RESULT:
The vacuum effect accentuates the embossing on the badges and gives it an intriguing and tactile quality. The scientific and technical feel is enhanced on opening when the vacuum is broken.