Design: Adrián Varela
Project Type: Concept
Location: A Coruña, Spain
Packaging Contents: Beer
Packaging Substrate / Materials: Glass bottle
Printing Process: Digital Printing
Project inspired by the union between the love for beer, overcoming and the old engravings. Each beer is inspired by each of the tests that must be done in life.
Work, love, patience, temptation, luck ...
All this, focused from a biblical point that gives it that sinister and ancient touch we were looking for. Dull and dark colors together with the classic brown bottle of beer, create a perfect atmosphere to tell the story of each type of beer.
Being a small print run, we decided to print the labels in digital and finish it with a special varnish to attack the temperatures of the fridge.
What's Unique?
Inspired by the biblical legend of Job, the labels represent some of the tests that Job had to undergo, in which, despite adversity, he always manages to emerge triumphant. Far from religion, this legend tells us that if you believe in something with all your strength and you keep firming, you will achieve what you set out to do.
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