Showing Posts With:

Pond's X Maudy Ayunda - Limited Edition

Derrick Lin Packaging of the World Chief Curator 5/04/2020 08:54:00 AM , , , , ,

Agency: Holmes and Marchant
Designer: Ken Duong
Location: Singapore
Project Type: Produced
Client: Unilever
Product Launch Location: Indonesia
Packaging Contents: Bath and Beauty

Unilever wants Indonesian Millennials to fall in love with Pond’s all over again, and quick. For this, they have collaborated with pop sensation Maudy Ayunda to co-create a range of fruity face cleansers.

What's Unique?
The vibrant colour palette juxtaposed with the single-minded ingredient depiction embodies the multifaceted personality of Maudy – bubbly, soft & youthful. The pack not only pops on the shelf, but is also very instagrammable for our social media-obsessed target audience!




More awesome projects you shouldn’t miss





0 comments : Pond's X Maudy Ayunda - Limited Edition

Post a Comment

STRICTLY NO SPAM. Tell us what you think about this packaging project. No external links allowed, all comments with links will be marked as spam.